Why BORS?
The
new name BORS separates the company from other ČSAD transport companies in the Czech
Republic. It timelessly characterises a dynamic and modern company oriented towards
satisfying the customer. BORS is no abbreviation. This name belonged to one of the legendary
knights of the King Arthur's Round table. It symbolises impetuosity, persistence and fair
play. All Knights of the Round Table belonged amongst the best men in the country, bold and
courageous. However only Bors and two of his colleagues were able to behold the Holy Grail as
their soul could not control emulation, greediness and excessive ambition.
